Thursday, April 23, 2009

SEO Flash Website

SEO Flash Website was to be built by Henry, a web developer. Being a gaming company, his Boss was very much interested in 100% flashy website.

SEO Flash Website which faces the following difficulties was informed to his Boss by Henry, as a part of his duty.

1. Flash Website’s performance (monitoring click-through rates and page views) cannot be tracked.

2. Getting more potential customers is impossible for a website built in Flash.

3. Flash is not very search engine friendly.

4. Flash Website may not rank well in search engine results as more visibility on the web is impossible.

5. SEO Flash Website is difficult as Search Engines cannot easily pick up Flash Intro and cannot index text embedded in movies.

6. In a Flash Website, Search Engines see the entire website as a single page due to which deep linking is impossible.

7. SEO Flash Website does not have different URLs for different pages, hence, same target keywords and landing page for the entire website.

8. In a Flash Website, one has to rely solely on links and on PPC and other paid tools for advertising for SEO purpose, sometimes.

9. In SEO Flash Website, ROI is lower compared to standard HTML pages.

10. A simple Flash animation showing a line of text moving across the screen, may look like the same words repeated thousands of times, to a search engine spider. In this way, a text animation can be thrown off in Flash.

11. Flash Website is very expensive and time consuming to update and maintain.

12. SEO Flash Website only attracts visitor’s attention without serving any useful purpose who seek information, not entertainment.

13. In Flash, homepage takes a lot of time to load ( due to usage of music, sound and video files which increases the file size) when flash intros are used.

14. To view a Flash Website, visitors are forced upon to listen to the music played.

15. For a SEO Flash Website, not all the net surfers have Flash installed in their system to view the website.

And the list could go on..

Henry’s Boss was now clear about SEO Flash Website. But as he was determined to go only for Flashy website, he enlightened Henry with the following SEO Plan for a Flash Website.

1. Purpose of building a Flash Website.

2. For Tracking, add code inside Flash.

3. Visitors with higher bandwidth enjoy Flash experience.

4. For an SEO Flash Website today, provide an HTML alternative with robots.txt file, the best option.

5. Provide Flash Plugin download link.

6. Make Flash Website all browsers accessible.

7. Beneath Flash movie, add a standard HTML link or links to the most important content in HTML pages such as "Our Products," and "About Us".

8. Use all Off Page SEO methods for a SEO Flash Website to rank high.

9. Focus on Branding as powerful brand rank high even for all-Flash content.


Hence, full 100% flash website is a major challenege for a SEO Flash Website..

For more information, the following websites may be referred to:

http://www.seobook.com/archives/001457.shtml

http://www.thegooglecache.com/rants-and-raves/should-i-make-a-flash-site-flash-website-flowchart/

http://www.456bereastreet.com/archive/200610/full_flash_websites_and_seo/

http://www.ragepank.com/articles/seo-friendly-flash/

http://code.google.com/apis/analytics/docs/tracking/flashTrackingIntro.html

http://www.ewriting.pamil-visions.com/2007/03/19/flash-seo/

http://www.yourseoplan.com/seo-for-flash.html

http://www.webconfs.com/optimizing-flash-sites-article-14.php


Contact: Seo Techie
email: infoseo@ymail.com

No comments:

Post a Comment